CAFE COCO

New Inc. has partnered with YP team to provided a full brand consulting for this boutique, French style café located in Grand Avenue mall in Kuwait city. The project started with conceptualizing the brand and to come up with a perfect name for the narrator of their brand story, a black bunny loves pastry. When the name was finally chosen, cafe coco logo was created in conjunction with the New Inc. studio in Paris. From the business cards to uniforms, our major goal was to accomplish a coherent message through out all different kinds of brand materials. Not only limited to graphics, New Inc. also participated in table top arrangement and selection of tableware. Beautiful hand picked dishes and silverware add an elegant note to its impeccable service.